SUMMER SEMESTER - MASTER COURSES
IMPORTANT!
This list of courses is not yet final, some modifications may occur.
In order to enrol into master level courses, it is necessary to obtain approx. 180 ECTS credits prior to the exchange.
Elective courses will be held only if enough students enrol into the course.
IF THE COURSE DESCRIPTION IS NOT COMPLETE, PLEASE CONTACT THE COURSE COORDINATOR OF THE COURSE.
MASTER LEVEL STUDENTS CAN SELECT COURSES FROM DIFFERENT MASTER PROGRAMMES.
MASTER DEGREE IN ECONOMICS
Advanced Microeconomics
Course code: 182224
Course coordinator:
Assoc. Prof. Tomislav Herceg, PhD
Course instructors:
Assoc. Prof. Tomislav Herceg, PhD
Description:
The objective of this course is to improve and broaden students’ knowledge of the theoretical concepts of microeconomic theory and introduce and practice methods for microeconomic analysis. In order to achieve this students will have to understand and apply the economic models using calculus, graphical representations, data analysis, mathematical programming and mathematical economics. The intention is to enable students to understand decision making process in economics, by both consumer and producer, and understand how they could interact on the market, ranging from the highest level of abstraction to the very data application and real data surveys.
Course type: mandatory
ECTS credits: 6
Pre-requisites: Mathematics, Microeconomics
Language of instruction: English
Methods of Applied Mathematical and Statistical Analysis
Course code: 182225
Course coordinator:
Course instructors:
Description:
Establishing a set of research tools used to estimate and test economic relationships with the purpose of studying interdependences and forecasting.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Economic Policies of the EU
Course code: 182226
Course coordinator:
Assoc. Prof. Tomislav Globan, PhD
Course instructors:
Assoc. Prof. Tomislav Globan, PhD
Description:
The course studies main economic policies of the European Union, as well as theories and models relevant for the process of European economic integration. The course analyses the adjustment of the new member states to the European single market and main trends in economic and political development of Europe in terms of globalization.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Local Economic Development - NOT HELD IN AC. YEAR 2023/24
Course code: 182227
Course coordinator:
Course instructors:
Description:
To introduce students to modern theories and practice of local economic development. Present modern strategies and methods of local economic development with the aim of mastering basic analytical and strategic tools for planning and implementing local economic development activities.
Course type: elective
ECTS credits: 4
Pre-requisites: none
Language of instruction: English
Macroeconomics of Financial Markets
Course code: 182228
Course coordinator:
Course instructors:
Assoc. Prof. Tomislav Globan, PhD
Description:
Analyze the relationship between economic activity and financial markets based on the relationship between fundamental macroeconomic variables, macroeconomic policy and returns on financial investments. Explain the causes and effects of business cycles and their link with financial crises on financial markets.
Course type: elective
ECTS credits: 4
Pre-requisites: none
Language of instruction: English
MASTER DEGREE IN BUSINESS - MANAGERIAL INFORMATICS
E-Business
Course code: 142312
Course coordinator:
Course instructors:
Assoc. Prof. Božidar Jaković, PhD
Description:
Developing digital competencies necessary to initiate, implement and use e-business activities in small, medium and large companies as well as in all other institutions.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
ICT Management
Course code: 142748
Course coordinator:
Assoc. Prof. Božidar Jaković, PhD
Course instructors:
Assoc. Prof. Božidar Jaković, PhD
Description:
The course provides students with the integration of basic management and ICT knowledge and skills in implementing ICT projects. It also gives the students an opportunity to familiarize with the theory and the practice of effective ICT management, as well as to perceive ICT possibilities from managers' (CIO) point of view.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Data Science
Course code: 228137
Course coordinator:
Course instructors:
Assoc. Prof. Jovana Zoroja, PhD
Description:
Enterprises that produce large amounts of data every day do not use them efficiently. Knowledge discovery in data bases is a method for discovering valuable information in the business data bases that can improve the enterprise business. The objectives of the course are to familiarize the students with the process of knowledge discovery in data bases through the most frequently used software and the survey of the areas it is most efficiently applied in. The analysis includes business cases within the field of finance, marketing and management.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Data Warehousing
Course code: 99222
Course coordinator:
Course instructors:
Description:
Students are introduced to the purpose, usage and structure of the data warehouse, analytical processing and the processes of the data warehouse development. Students gain specific knowledge on OLAP tools and on analytical applications.
Course type: elective
ECTS credits: 4
Pre-requisites: none
Language of instruction: English
MASTER DEGREE IN BUSINESS - MANAGEMENT
Corporate Governance
Course code: 143105
Course coordinator:
Course instructors:
Assoc. Prof. Domagoj Hruška, PhD
Assoc. Prof. Najla Podrug, PhD
Assoc. Prof. Maja Daraboš Longin, PhD
Description:
The aim of the course is to provide an analytical framework for understanding complex relationships between management structures and various interest-influential groups of modern corporations.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Compensantion Management
Course code: 143106
Course coordinator:
Assoc. Prof. Maja Klindžić, PhD
Course instructors:
Assoc. Prof. Maja Klindžić, PhD
Assoc. Prof. Ivana Načinović Braje, PhD
Description:
Subject is intended for students major in Business with aim to introduce the key aspects of modern compensation management. Lectures will analyse the main areas essential for understanding motivation and reward management issues in order to achieve the understanding of the complexity and advantages of efficient compensation system that support strategic orientation of a company.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Business Strategy
Course code: 143107
Course coordinator:
Course instructors:
Assoc. Prof. Domagoj Hruška, PhD
Asst. Prof. Radoslav Barišić, PhD
Description:
This course is aimed at graduate students with intention to introduce methods of developing, analyzing and implementing business strategy.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Strategic Human Resource Management - NOT HELD IN AC. YEAR 2023/24
Course code: 143108
Course coordinator:
Course instructors:
Description:
Understanding the strategic importance of human resources and HRM in achieving competitive advantage. Acquiring contemporary philosophies, concepts, methods and techniques which enable aligning organizational strategies with human resource management activities.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Organizational Culture
Course code: 143109
Course coordinator:
Assoc. Prof. Ivana Načinović Braje, PhD
Course instructors:
Assoc. Prof. Ivana Načinović Braje, PhD
Description:
After completing this course students should have a clear understanding of the organizational culture concept. They will be familiar with different theoretical models of organizational culture that will result with the ability to assess culture of any organization. Furthermore, students will be able to understand all roles of organizational culture within an organization and will have the ability to engage in organizational culture change. Students will be able to understand the differences between organizational culture and climate. Subcultures and occupational subcultures will be defined as a part of the course. The course will enable students to develop competences necessary for organizational culture management, development and change, as well as competences necessary to use organizational culture in order to improve organizational efficiency.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Service Operations Management
Course code: 143110
Course coordinator:
Course instructors:
Description:
The course consists of theoretical lectures in which ground rules for successful service provision are laid out. Afterwards case studies of successful services are worked to see practical examples and to try to make prescriptions how to improve services. For students wanting more from the course additional hard assignments will be provided that will be graded and enter in the final grade. Also, students have an option of weekly homework which is corrected to ensure a successful final exam. This homework does not enter into the grade and is not obligatory but helps a lot with the final exam. Therefore the course's objective for students is to understand the operational functioning of the service provider. Students learn several tools for improving service quality as this forms the base of loyalty of clients thus decreasing marketing expenses. Equipped with the tools students will be able to analyze a service provision and recommend improvements.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
MASTER DEGREE IN BUSINESS - TRADE AND INTERNATIONAL BUSINESS
Transport and Insurance
Course code: 143086
Course coordinator:
Asst. Prof. Dora Naletina, PhD
Course instructors:
Asst. Prof. Dora Naletina, PhD
Description:
Introducing students into the strategy of modern traffic in the world and in European Union, and also with technological changes in traffic sector and Incoterms 2010. They will also be introduced with appearance of multimodal transport as integral factor of individual traffic sectors. Acquirement of knowledge that are necessary for independent work in area of transport business (conclusion of transport contracts and its' realization in all transport sectors) and shipping (business of export, import and transit; the most favorable traffic routes and transportation vehicles). To enable students to use appropriate Incoterms and to choose the most favourable insurance and traffic routes.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Trade Management
Course code: 143087
Course coordinator:
Assoc. Prof. Dario Dunković, PhD
Course instructors:
Assoc. Prof. Dario Dunković, PhD
Assoc. Prof. Kristina Petljak, PhD
Description:
The course is designed to inform of the latest developments in the study and current research in the field of strategic retail and distribution management. Students will develop specific expertise to enable them to work in an environment where it has become increasingly difficult to achieve profitability due to the high level of competition, emergence of new formats and multi-channel retailing, rapid development of new technologies, internationalization and the like. Emphasis is placed on the interaction of marketing, organizational resources, technology and profitability. It is important to develop students' ability to assess the performance of a commercial enterprise, find ways to operate successfully in a complex and uncertain market environment, and devise the best strategies and implement them effectively. This prepares students to think and act as managers in commercial enterprises. This expertise is required in low, medium and high-level management positions in the retail and distribution companies. The knowledge provided is also applicable to trading operations management in companies engaged in other types of activities.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Economics of Electronic Commerce
Course code: 227510
Course coordinator:
Course instructors:
Description:
Developing skills for critical understanding of the role of electronic commerce in the modern economy, its contribution to GDP and employment creation, and its social impact on the environment. Acquiring knowledge on technological development and its impact on the development of modern retail stores formats. Adoption of knowledge that enables a critical evaluation of the impact of modern electronic technology in conducting of trade policy (assortment policy and pricing policy) and selection of the appropriate business strategy in commercial enterprises. Development of skills required for the acquisition of customer confidence and building quality customer relationships.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Law of International Trade
Course code: 143089
Course coordinator:
Course instructors:
Description:
Understanding and distinguishing the public and mandatory frames of the international transactions from the frames of private autonomy. Understanding the different types of international commercial transactions. Gaining the knowledge of implementation the adequate regulatory framework to the international transaction.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
MASTER DEGREE IN BUSINESS - MARKETING
Integrated Marketing Communications
Course code: 211316
Course coordinator:
Course instructors:
Assoc. Prof. Ružica Brečić, PhD
Description:
The aim of this course is to introduce students to the fast-changing field of marketing communications (through lectures, interactive discussion and practical tasks). After this course, students should be able to understand the role of advertising and promotion in today’s business world, to recognize how one can use all the available promotional tools to communicate with its customers. The course offers an overview of theoretical knowledge and methodological approaches to all elements of the marketing communication mix. A strong emphasis will be placed on digital and social media by integrating discussion of these topics throughout the term. At the end of the term students should be able to think critically and develop the practice of integrated marketing communication.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Marketing Strategy
Course code: 211318
Course coordinator:
Course instructors:
Assoc. Prof. Morana Fudurić, PhD
Description:
This course is a practical introduction to the overall field of marketing strategy and its role, activities, and contribution within the overall business enterprise. This course provides insights into the key theories and processes in marketing strategy by adopting a critical and practical perspective. The knowledge and understanding gained in this course will serve you well in your future business or professional careers regardless of your future specific discipline and will establish a base from which those of you with interests in marketing can continue to grow and develop your analytical and management skills.
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
Consumer Relationship Management (CRM)
Course code: 211320
Course coordinator:
Assoc. Prof. Miroslav Mandić, PhD
Course instructors:
Assoc. Prof. Miroslav Mandić, PhD
Description:
Course objectives are to provide students with the necessary knowledge (theoretical and practical) for future professional positions, which are directly linked with CRM. We will be approaching CRM as a business strategy, which affects an organisation as a whole, including all its parts, such as marketing, IT, distribution, finances, production and development, human resources, management, etc. Therefore, the emphasis is on an approach which favours a strategic process of identification (selection) of the customers to which the company can offer the most appropriate service in the most profitable way, thus forming an interaction between itself (the company) and the selected customers with the aim of optimising the current and the prospective customer value.
Course type: elective
ECTS credits: 4
Pre-requisites: none
Language of instruction: English
Interactive Marketing Communications
Course code: 211322
Course coordinator:
Course instructors:
Description:
Course type: elective
ECTS credits: 4
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Marketing Planning - NOT HELD IN AC. YEAR 2023/24
Course code: 211323
Course coordinator:
Assoc. Prof. Zoran Krupka, PhD
Course instructors:
Assoc. Prof. Zoran Krupka, PhD
Description:
The main objective of the course is to provide students with knowledge and skills to be able to independently develop and implement a marketing plan for a product / brand / company. The specific objectives of the course are:
● adoption of basic knowledge, concepts, tools and terminology necessary for understanding the challenges / problems of writing a successful marketing plan,
● understanding the importance of analyzing the environment and competitiveness of the company, defining target markets and setting marketing goals,
● developing an analytical approach to defining marketing strategies and tactics,
● adoption of basic methods for budgeting and controlling the marketing activities,
● developing communication and presentation skills and the ability to take a team approach to problem solving, and
● increase the ability to find and use secondary data for business decision making.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
Sales Management
Course code: 211325
Course coordinator:
Prof. Marija Tomašević Lišanin, PhD
Course instructors:
Prof. Marija Tomašević Lišanin, PhD
Description:
Course type: elective
ECTS credits: 4
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
MASTER DEGREE IN BUSINESS - LEADERSHIP
Leading Organizational Change
Course code: 226721
Course coordinator:
Course instructors:
Description:
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Strategic Leadership
Course code: 226722
Course coordinator:
Course instructors:
Description:
Course type: mandatory
ECTS credits: 6
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Organizational Culture and Leadership
Course code: 226723
Course coordinator:
Assoc. Prof. Ivana Načinović Braje, PhD
Course instructors:
Assoc. Prof. Ivana Načinović Braje, PhD
Description:
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Leadership Coaching
Course code: 226724
Course coordinator:
Assoc. Prof. Maja Daraboš Longin, PhD
Course instructors:
Assoc. Prof. Maja Daraboš Longin, PhD
Description:
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Ethics and Diversity in Leadership
Course code: 226725
Course coordinator:
Course instructors:
Assoc. Prof. Maja Klindžić, PhD
Description:
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Leadership Lessons from Croatian War of Independence
Course code: 226726
Course coordinator:
Assoc. Prof. Domagoj Hruška, PhD
Assoc. Prof. Ante Vuletić, PhD
Course instructors:
Assoc. Prof. Domagoj Hruška, PhD
Assoc. Prof. Ante Vuletić, PhD
Description:
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English
DETAILED SYLLABUS - please contact the course coordinator for a more detailed syllabus
Digital Leadership: Creating Value Through Technology
Course code: 226727
Course coordinator:
Course instructors:
Description:
Today, every business is a digital business. In every industry, traditional business models and processes are being transformed by the spread of new digital technologies and the rise of disruptive threats. The Digital Age promises a more prosperous and fulfilling life for everyone globally. But that promise is only as good as the capability of leaders at all levels of the organization to lead their units to success in a challenging and uncertain future. Learning to be an excellent digital age leader is a never-ending journey. The goal is to help students immediately apply what they learn in this course. Leading in the Digital Age develops five Skill Sets needed for success in the Digital Age:
1. Leading Beyond the Edge of the leader’s unit, organization, geography, and formal authority, enabled by Digital Age tools, to provide innovative solutions to customers and other stakeholders.
2. Building Deep Trust Relationships: In the Digital Age, trust replaces formal authority as the basis for leadership.
3. Forming and Leading Virtual Teams: The Digital Age relentlessly shrinks time space. Properly formed and led, virtual teams turn this challenge into an advantage over traditional teams.
4. Collaborating and Co-Creating the Future with customers and other stakeholders. Multi Organizational value networks formed from a portfolio of relationships are replacing single-company owned, linear value chains. Leading in this new business model requires a “co-creation mindset.”
5. Learning Dynamically: The only sustainable competitive advantage in the Digital Age is the capability to learn, adapt, implement, and learn as you go, faster and better than your competitors.
Course type: elective
ECTS credits: 5
Pre-requisites: none
Language of instruction: English